If you have something to say, don’t whisper it – SHOUT IT OUT LOUD!
Often companies have a good product, a good service or a good story, but no one knows about it. If you have a good product, a good service or a good story, get on the roof tops and let everyone know. Swedish entrepreneurs, Swedish executives and Swedish companies are often reluctant to sing their own praises. But as the saying goes – SHY PEOPLE STARVE.
Tell you story first, tell it best and tell it often. If you really have some thing good, others will pick up on it and start spreading the word as well. BUT that will never happen, if you just whisper.
SHOUT IT OUT LOUD!